Veterinary Marketing Brief
Marketing tips for reaching veterinarians and their teams, from the industry marketers behind Clinician’s Brief and Plumb’s Veterinary Drugs
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Veterinary Marketing Tips
Practical guidance for lead generation, thought leadership, messaging, and more
6 Ways to Leverage Remarketing to Produce SQLs
Make your marketing work harder. Here are 6 easy ways for "remarketing" to boost lead generation. With...
5 Ways to Amp Up Your Veterinary Lead Generation with Facebook Ads
We’re pulling out all the stops these days, creating webinars and emails, contests and promos, newsletter opt-ins...
Anatomy of a Facebook Ad
Ready to start creating a Facebook ad? We’re here for you. Brush up on what you need to...
5 New Strategies for Virtual Sales in the Veterinary Industry
Virtual sales: It's here to stay, fellow marketers. For almost a full year, we've been adapting to...
4 Virtual Events That Are Successful in the Veterinary Industry
Ah, virtual events. We know them well by now. The last year, we’ve seen many virtual events,...
What’s a Good Cost Per Lead?
Is it found in a breakdown by industry, or by channel, or some other benchmark altogether? Let's...
Industry Insights
Key data for engaging, focused marketing campaigns
[Case Study] Benchmark-Busting Campaign Results with the COPE Approach
Can 1+1 ever equal 3? We know… it doesn’t add up. Well, except when it does. Like when you execute a synergistic content...
[Case Study] 28%+ CTR with Veterinary Remarketing Campaign
This case study demonstrates the eternal value of high-quality veterinary clinical content and how it can be given new life with a smart...
Company News
The latest news from Brief Media
Plumb’s Veterinary Drugs Launches New Features and a First-of-Its-Kind Industry Tool
Building on its 30-year history of trusted veterinary drug information, Plumb’s Veterinary Drugs, the leading digital veterinary drug reference, has launched a new,...
Chief Veterinary Officer Indu Mani Nominated for Prestigious 2021 Feather in Her Cap Award
Brief Media Chief Veterinary Officer Indu Mani, DVM, ScD, was honored as a nominee for the 2021 Feather in Her Cap Award. This...
Brief Media Earns Great Place to Work Certification for Second Year
With 100 percent of employees in agreement, there’s no denying Brief Media is a great place to work. For the second year in...
Entrepreneur Elizabeth Green Shares Brief Media’s Approach to the COVID-19 Crisis on CEO Campfire Chat Podcast
In mid-March of 2020, as the COVID-19 pandemic took hold in the US, Brief Media CEO and founder Elizabeth Green advised her sales...